IBM hard drive in 1956
Wednesday, 02 June 2021
In 1956 IBM leased this 5 megabyte hard drive for $30,000 a month. This machine could only hold about 5 low-resolution photos!
What are the benefits of using PPC advertising?
Thursday, 27 May 2021
Pay-Per-Click Advertising In addition to organic listings, for search engines including Google and Bing there is the opportunity to purchase listings on the first page of a given search phrases through pay-per-click (PPC) advertising. These listings are usually in the top shaded area and along the right side of given searches. Many people immediately turn
- Published in Advertising, Digital Marketing
Why is Link Building & Article Sharing Important in 2021?
Thursday, 27 May 2021
Search engines want to give the highest quality results, but unfortunately do not have human intelligence to determine the inherent quality of a page or its content. That is why they also rely on other relevant and credible websites that link to your website as a way to measure the “popularity” of that website or
- Published in Digital Marketing, Seo
What is Search Engine Optimisation in 2021?
Thursday, 27 May 2021
Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a web search engine’s unpaid results—often referred to as “natural” or “organic” results. In general, the higher ranked on the search results page and more frequently a site appears in the search results list, the more visitors i will receive from the
- Published in Seo
Daily Mail suing Google because they don’t understand how Quality Score works.
Wednesday, 21 April 2021
“We think it’s time to call this company out! The news publishing industry is in a state of Crisis. Google and Facebook have ‘sucked’ all the money out of news.” -Spokesman for the Daily Mail Group. Daily Mail are claiming that Google Search algorithm have been manipulated to show less articles from businesses that
- Published in Digital Marketing
Technology helps in the lost luggage crisis
Thursday, 07 January 2021
There are many cases of different people losing their luggage after going abroad on holiday. While this issue has been going on since the very beginning of commercial flights, there has been an increase since flights have started again after the pandemic. It is believed that this could be directly aligned with the lack of
- Published in Digital Marketing
4 ideas to support local businesses during Covid-19
Wednesday, 22 April 2020
If you want to support local pubs, restaurants shops and other local businesses we have put together a few ideas of how you can help businesses at this time.
- Published in Advertising, E-commerce, Restaurants
Social Media Posting for Business
Monday, 23 December 2019
So what can you do to get more from social media? 1) Continually reach out and get more and more people, particularly your satisfied customers, engaged with your activities (and liking, sharing, tweeting and otherwise promoting your web pages and social media posts), 2) promotions, contests, and creative events, 3) use photos, graphics, and videos,
- Published in Website Design
Pay-Per-Click Advertising
Wednesday, 11 December 2019
In addition to the organic listings, there is the opportunity to purchase listings on the first page of given search phrases through pay-per-click (PPC) advertising. These listings are in the top shaded area and along the right side of given searches. Many people immediately turn away from PPC advertising saying “I never click on those
- Published in Advertising, Digital Marketing, Google