NEWS | Digital Advertising

Digital advertising, also known as digital marketing, Internet advertising or web advertising, is a form of advertising and marketing which use the Internet in different ways to deliver promotional marketing messages to consumers.

Digital advertising is the practice of delivering promotional content to users through various digital channels. Chief among these are social media, email, search engines, mobile apps, affiliate programs and above all websites to show advertisements and messages to audiences.

Technology advances

The Hard Disk You’ve Been Waiting For!

Technology has certainly come a long way in the last few decades! Which is why in business it is important to keep up with the latest tech and skills to keep you ahead of the game.

What are the benefits of using PPC advertising?

Pay-Per-Click Advertising In addition to organic listings, for search engines including Google and Bing there is the opportunity to purchase listings on the first page of a given search phrases through pay-per-click (PPC) advertising. These listings are usually in the top shaded area and along the right side of given searches. Many people immediately turn

4 ideas to support local businesses during Covid-19

If you want to support local pubs, restaurants shops and other local businesses we have put together a few ideas of how you can help businesses at this time.

Pay-Per-Click Advertising

 In addition to the organic listings, there is the opportunity to purchase listings on the first page of given search phrases through pay-per-click (PPC) advertising. These listings are in the top shaded area and along the right side of given searches. Many people immediately turn away from PPC advertising saying “I never click on those

GDPR Compliance – What to do and what NOT to do.

The EU’s General Data Protection Regulation (“GDPR”) came into force across the European Union on 25th May 2018 and brings with it the most significant changes to data protection law in two decades. To be fair these changes were flagged several years ago but as with everything, a lot of companies took the attitude, bury your head until

How to collect Email Addresses from WordPress Comments

If you have a business blog and are using WordPress listen up. Below is a plugin that will dramatically improve your marketing and help you build a list of possible leads. If a blog article you’ve written receives a lot of comments that means there are people interested in your business or products and services.

What Exactly are Sky-Lodges and why do we need them in our Lives?

These pods are the definition of working hard for the view. But instead of going up and sticking your restaurant at the top of a skyscraper how about building it into the side of a mountain. These London Eye Style pods make for a unique viewing and possible dining experience. So your restaurant or hotel

ASA to ban Sexiest Advertisng | Will it work Online?

Uk to ban Advertising that reinforces gender stereotype Advertising which encourages gender stereotypes like ‘women cleaning up after their family, or men failing to do housework’ face being banned from 2018 under new rules from the UK’s watchdog the Advertising Standards Agency. Following an inquiry that lasted more than a year the Advertising Standards Authority